Many music artists have been discovered by big superstars. The problem is that is almost impossible for an emerging artist to have the opportunity to be heard by their idols. We found a way to easily connect them through one of the most popular tools of communication these days: Whatsapp voice notes. We created WHTSPP RECORDS. We partnered up with some of the biggest music stars of Latam.

Then, published their real mobile numbers across the country and encouraged emerging artists to send their demos via Whatsapp.

Artists heard their music in real time, gave feedback and picked two favorites to have the opportunity to meet each other, share tips, record a single, and even perform live together. Finally, Budweiser signed the career contract of one winner to record a full album, take them on tour on Bud events and promote them as the genre’s new superstar.

WHTSPP RECORDS 📣

WHTSPP RECORDS 📣

Cannes Lions
-2022
2022 Bronze Mobile - Budweiser WHTSPP RECORDS.
2022 Bronze Radio & Audio - Budweiser WHTSPP RECORDS.
2022 Shortlist Brand Entertainment - Budweiser WHTSPP RECORDS.

CLIO
-2023

2023 Silver Radio & Audio - Budweiser WHTSPP RECORDS.

OJO DE IBEROAMÉRICA
-2022
2022 Gold Best Local Idea - Budweiser WHTSPP RECORDS
2022
Silver Digital & Social - Budweiser WHTSPP RECORDS
2022
Silver Social & Influencer - Budweiser WHTSPP RECORDS
2022
Bronze Experience - Budweiser WHTSPP RECORDS
2022
Bronze Radio & Audio - Budweiser WHTSPP RECORDS

EL DORADO
-2023
2023 Silver Creative Effectiveness - Budweiser WHTSPP RECORDS.
-2022
2022 GrandPrix Social & Influencers - Budweiser WHTSPP RECORDS.
2022 Gold Media - Budweiser WHTSPP RECORDS.
2022 Gold Direct - Budweiser WHTSPP RECORDS.
2022 Gold Radio - Budweiser WHTSPP RECORDS.
2022 Gold Music - Budweiser WHTSPP RECORDS.

LIA AWARDS
-2022
2022 Shortlist Digital - Budweiser WHTSPP RECORDS.

EFFIE LATAM
-2022
2022 Silver Gran idea de medios - Budwweiser WHTSPP RECORDS

EFFIE COLOMBIA
-2023

2023 Silver Engaged Community - Budweiser WHTSPP RECORDS
2023 Bronze Influencer Marketing - Budweiser WHTSPP RECORDS


CREATIVE X
-2023
2023 Gold Direct to Consumer - Beer Lottery
2023 Gold B2B - Corona Sunset O’ Clock

-2022
2022 GrandPrix - Budweiser WHTSPP RECORDS
2022 Gold Entertainment Brand Content - Budweiser WHTSPP RECORDS.
2022 Gold MEDIA - Budweiser WHTSPP RECORDS.